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ROP Advertising Mechanical
Specifications
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ROP
Broadsheet Column Widths
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1 col
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1.833 in.
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5 col
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9.667 in.
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2 col
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3.792 in.
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6 col
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11.625 in.
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3 col
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5.750 in.
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11 col
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19.833 in.
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4 col
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7.708 in.
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13 col
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23.750 in.
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TGIF
- Neighborhood Post* - Residences*
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1 col
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1.681 in.
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Full Page
6 col
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10.833 in.
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2 col
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3.511 in.
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1/2 - 6 col Horizontal
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10.833 in.
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3 col
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5.342 in.
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1/2 - 3 col
Vertical
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5.342 in.
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4 col
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7.172 in.
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1/4 Page
3 col
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5.342 in.
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5 col
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9.003 in.
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1/8 Page
3 col
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5.342 in.
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6
Column Glossy Tab Sections
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1 col
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1.562 in.
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4 col
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6.7 in.
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2 col
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3.274 in.
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5 col
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8.412 in.
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3 col
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4.987 in.
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6 col
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10.125 in.
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Pennysaver
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1 col
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1.688 in.
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4 col
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7.063 in.
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2 col
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3.5 in.
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5 col
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8.875 in.
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3 col
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5.313 in.
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6 col
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10.688 in.
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TV
Post
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1 col
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1.25 in.
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4 col
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5.563 in.
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2 col
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2.688 in.
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5 col
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7 in.
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3 col
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4.125
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Build #13 column double truck ROP and full-page ad
to 22-1/4" deep to allow for a 1/4 page folio.
* Please contact your Account Executive to receive a rate card on modular size specifications for Neighborhood Post & Residences
B&W & CMYK specifics:
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All B&W ads must be in grayscale.
All COLOR ads must be in CMYK.
- We will not accept RGB, Spot, LAB or Pantone colors for Color or B&W ads. Please check your graphics carefully before creating the PDF files.
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Color or B&W ads may be mailed
to The Palm Beach Post as native files if you are using a Macintosh Computer
system and creating the ads using: Adobe Photoshop, Adobe Illustrator,
Quark Xpress or Adobe Pagemaker.
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We accept CD, Jaz Disk 2gig/1gig or
ZIP Disk 100/250.
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If you are sending a native file,
please create a folder with your file, your logos, images, screen and printer
fonts.
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If you are using a PC/Windows
based computer you CANNOT send files on a Disk to us. You must send files as an Acrobat Distilled PDF, VELOX, or NEGATIVES ONLY.
Acrobat Distiller settings:
When creating a PDF file please
click HERE to download our distiller Job Options.
If you cannot download our specs
please use the following job options:
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Open Acrobat Distiller.
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In the main dialogue box, set your
job options to Press Optimized
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On the menu bar, go to Settings
> Job Options.
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On the General tab, make sure
your Compatibility is set for Acrobat 3.0.
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On the Fonts tab, make sure
the "embed all fonts" box is checked.
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Click Save As. This should
automatically offer to save these settings in your Distiller Settings folder
on your hard drive. You may want to name these settings "Post Settings",
and select this whenever you are distilling a file to send to us.
How To Send Your Ad Electronically:
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We only accept Adobe Acrobat Distilled
PDF files. Please do not send PDF Writer , Adobe Photoshop or Illustrator
created Portable Document Format Files.
- Please E-MAIL
us with your Company Name, E-mail address,
Telephone
Number, Contact Person and your Palm Beach Post Sales Reps
Name and we will E-mail you a User Name and Password within 24 hrs.
- Once you receive your User Name and Password, log onto pbniads.com, then fill out the transmission form. The ad will not transmit if required fields are not filled in.
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Please be sure to keep your PDF file name to eight (8) characters or less with no dashes or slashes.
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